CCA GROUP丨释放无限创意,重塑品牌LOGO与视觉表达

08/Jan.

2025

 

为了反映公司的新战略方向,CCA GROUP 推出了其品牌标识的演变。代表 CCA GROUP 作为一家创意设计为核心,提供整体空间解决方案的公司,其动态连接和组织围绕客户的需求。 

 

该徽标由 C & CA 形成了整体,C (Customer) & CA (CHAMPARTE) ,代表了 CCA 的人员、合作伙伴和市场, 我们作为创意工程师共同以客户为核心,以客户为先导提供令客户满意的创意和交付服务。

 

我们的目标是帮助客户实现艺术和商业的完美融合,我们希望 BECAUSE WE ARE CCA 有很多自豪感和宏图职业理想,在强大而充满活力的品牌形象下凝聚起来,共同铸就 CCA 的辉煌未来,实现从 CA 到 CCA 的华丽升级与跨越发展,在市场竞争的舞台上绽放出更加耀眼的光芒,书写更加璀璨的华章。

 

To mirror the new strategy, CCA GROUP evolves its brand logo. Standing for a creative design-centered firm offering overall space solutions, its operation centers on customer needs. The logo combines C (Customer) and CA (CHAMPARTE), representing CCA's staff, partners, and market. As creative engineers, we focus on customers, providing satisfactory services. Our aim is to blend art and business. We expect that with the brand, CCA people will hold pride and ambition, uniting to achieve CCA's upgrade and success, shining brightly in the market and writing a glorious chapter. 

 

 

“CCA GROUP 始终具有变革性,以发展求变之力汇集最优秀的人才和理念,以满足客户的需求。我们现在拥有一个不断发展的品牌和目标表达,更好地反映了我们作为一家公司、我们的集体能力以及我们提供的服务。” CCA GROUP 创始人兼CEO于敏珊如是说。

 

CCA GROUP has always been transformative. It harnesses the power of development and change to gather the most outstanding talents and concepts in order to meet the needs of clients. Now we possess an ever-evolving brand and expression of goals, which better reflects who we are as a company, our collective capabilities and the services we provide.

 

 

 

愿景 · VISION

成为国际创意产业的中国力量

 

使命 · MISSON

致力于艺术和商业的完美融合

 

价值观 · VALUES 

成就客户 价值创造 勇于创新 追求卓越 

 

团队文化 · CLUTURE  

尊重开放 多元兼容 敏捷协作  坦诚清晰  共创共赢 向上向善 

 

设计初心 · IDEA

澄怀诗意万象 缔造艺术人居

 

SOLGON   

设计向善 科技创新

 

 

旗下三大核心品牌

CHAMPARTE香榭蒂、CMD恺迈国际、KSHOME凯狮瑞邸

 

Three core brands under its umbrella

 CHAMPARTE, CMD by CCA GROUP, KS HOME

 

 

 

 

 

01

DESIGN无限

 

 

墨韵凝思启智源,CCA设计绘新天

匠心独运空间意,引领潮流岁月绵

 

 

JIANGSU HOTEL

PASTON HOTEL

UrCove by Hyatt WEIFANG GUISHUI HOTEL

 

 

墨痕凝智启新元,意匠筹谋绘锦笺。CCA 之 DESIGN,宛如灵犀一点,通贯万象之机。借巧思为笔,绘空间之万象;用匠心作墨,晕染生活之诗意。于尺寸毫厘间雕琢华章,在虚实相生处勾勒神韵,领航设计之潮,使每一处细节皆成艺术哲思之寓所,开启空间美学新瞻,让设计之光熠熠生辉,照亮生活与梦想交织之征途。

 

Ink gathers wisdom for a new start, and design plans carefully to create beauty. CCA's DESIGN is like an inspiration, grasping the essence. With ideas as the brush and craftsmanship as the ink, it depicts space and life. It carves details, outlines charm, leads design trends, turns details into art philosophy, starts new spatial aesthetics, and lights up the journey of life and dreams. 

 

 

 

02

ART无限

 

 

丹青着意绘心光,ART领航梦远航

荟萃中西神韵聚,才情漫洒韵悠长

 

 

 

CEEC TOP GARDEN

SHUMYIP ONE IS ALL MANSION

LANDSCAPE ELEGANCE

CEEC TOP GARDEN

CITIC HUASHAN LAKE

DOMAIN MANSION

 

 

 

丹青绘梦韵悠长,ART 之灵羽逸 CCA。恰似繁星点墨,晕染岁月丹青;若飞鸟翔空,勾勒灵感苍穹。以创意为丝缕,编织艺术之绮绣;凭才情作彩墨,晕染灵魂之斑斓。于 CCA 集团的天地中,ART 领航风尚,融古今之萃,汇中外之华,将美学真谛蕴于作品之内,使艺术成为生活的灵犀,在时光长河里沉淀下不朽的文化哲思,引领人们探寻心灵深处的审美原乡。

 

Painting dreams, ART's spirit thrives in CCA. Stars ink the years, birds inspire the sky. Creativity weaves art, talent colors souls. In CCA, ART leads, fusing past and present, Chinese and foreign. It holds aesthetic truth, making art a life's muse, leaving timeless cultural thought, leading to the heart's aesthetic home. 

 

 

 

 

03

INDUSTRY无限

 

 

商潮勇立CCA强,众志成城建业长

国际视野开新宇,产业领航韵里彰

 

 

 

INNER LAND

GLORY OF THRONES

LUXURY CLIVIA

 

 

 

业海扬帆风正劲,CCA 奋楫立潮头。在室内软装之天地,INDUSTRY 为旗,引领前行方向。秉持国际视野,筑就行业标杆;汇聚各方贤才,共谱发展新篇。如巨擘擎天,撑起创意之苍穹;似砥柱中流,稳固品质之根基。借合作之桥梁,通联内外资源;凭创新之利刃,开辟市场新径,于时代浪潮中领航产业舰队,驶向辉煌彼岸,彰显中国力量之雄浑气魄与深沉哲思。

 

In business sea, CCA sails ahead. In interior deco, INDUSTRY leads. With global view, it sets standards. Talents gather for new growth. Like a pillar, it holds creativity. As a rock, it secures quality. Via cooperation, it links resources. By innovation, it explores market. Leading the fleet to glory, showing China's strength and wisdom. 

 

 

 

 

04

TECH无限

 

 

智光闪耀破迷津,科技撑腰CCA新

数字为帆超旧域,未来海阔韵流春

 

 

 

 

PUSU

CENTURY INNOVATION

GALAXY INTERNATION

 

 

 

技蕴神机驱旧尘,智启新程耀九垠。于 CCA GROUP,SCIENCE AND TECHNOLOGY 如熠熠星辰,照亮发展之路。借科技之力,探材料之微;用创新之法,解设计之颐。恰似春风化雨,润泽传统工艺;仿若灵泉涌流,激发创意潜能。以数字化为羽翼,飞越传统藩篱;凭智能化为舟楫,驶向未来之海,在科技的浪潮中领航设计产业的革新航船,演绎智慧与艺术相融的精彩华章,蕴含着科技赋能、创新驱动的深刻哲思。

 

Tech wields might, banishing the old; wisdom charts a new course, shining bright. In CCA GROUP, sci-tech shines as a guiding star. It probes materials with tech, cracks design with innovation, enlivens traditions, and stirs creativity. Digital wings, intelligent oars, it steers design's innovation voyage, fusing wisdom and art, embodying tech power and innovation drive.